Lavender
Boost email reply rates with AI-powered writing assistance

Target Audience
- Sales Development Representatives (SDRs)
- Account Executives
- Sales Team Leaders
- Entrepreneurs (via free tier)
Hashtags
Overview
Lavender helps sales teams write better emails using real-time AI coaching that scores messages and suggests improvements. The tool analyzes prospects' data to personalize outreach and tracks team performance through actionable insights. It integrates directly with popular email platforms to help users get more replies and pipeline from their existing workflows.
Key Features
Email Scoring
AI evaluates email effectiveness to boost reply rates
Personalization Assistant
Suggests customizations using prospect data insights
Real-Time Coaching
Dynamic recommendations adapt to email trends
Team Analytics
Track performance across sales reps and campaigns
Platform Integrations
Works in Gmail, Outlook, and sales engagement platforms
Use Cases
Write high-reply sales emails
Personalize cold outreach at scale
Coach sales teams on email best practices
Track email campaign performance metrics
Pros & Cons
Pros
- Real-time AI suggestions while composing emails
- Data-driven personalization recommendations
- Team performance tracking dashboard
- Seamless integration with major email platforms
Cons
- Primarily focused on sales teams (less useful for other use cases)
- Advanced features require team plan subscription
Pricing Plans
Basic
monthlyFeatures
- 5 emails/month analysis
- Basic personalization
- Gmail/Outlook integration
Starter
monthlyFeatures
- Unlimited email analysis
- AI Email Writer
- Multi-inbox support
Individual Pro
monthlyFeatures
- Priority support
- Advanced integrations
- Dedicated CSM
Team Plan
monthlyFeatures
- Coaching dashboard
- Aggregated analytics
- Human-led coaching programs
Pricing may have changed
For the most up-to-date pricing information, please visit the official website.
Visit websiteFrequently Asked Questions
Is there a free version available?
Yes, Lavender offers a free Basic plan with 5 emails/month analysis and basic features
Does it work with Outlook?
Yes, Lavender integrates with both Gmail and Outlook 365
Can managers track team performance?
Team plans include coaching dashboards and aggregated email analytics
Integrations
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