Wiser is an AI-driven personalized product recommendations and upsell app for Shopify. It helps eCommerce merchants increase average order value by displaying intelligent upsell and cross-sell widgets across storefront, cart, popups, and email. The app offers multiple recommendation types including frequently bought together, browsing pattern-based, related products, and post-purchase upsells. Wiser uses real-time behavioral data and past purchase history to personalize suggestions, aiming to boost conversion rates by 20–30%. It is trusted by global brands like BBC and Philips. The platform includes customizable widgets, A/B testing, and detailed analytics to track recommendation performance. Wiser integrates with other Shopify apps and email marketing platforms to extend personalization beyond the store.