Lifesight

Lifesight is a unified marketing measurement and decision intelligence platform that combines causal attribution, incrementality testing, causal marketing mix modeling (MMM), and AI agents. It helps marketers measure full-funnel incrementality, forecast profit and growth, optimize spend for incremental profit, and align marketing with finance on a single causal truth. The platform is no-code and built for marketing teams, enabling rapid setup within days. It supports industries like Retail & CPG, DTC & Ecommerce, and Consumer Services & Apps, and is used by roles including CMOs, CFOs, Performance & Media teams, and Data & Analytics teams. Lifesight is HIPAA, GDPR, SOC 2 Type II, and ISO 27001 compliant.

Key Benefits

• Unified measurement combining causal MMM, incrementality, and attribution
• No-code platform built for marketing teams, not data scientists
• AI agents (MIA) for automated analysis in plain language
• Rapid setup – live with causal insights within days