Marpipe is a catalog advertising platform that transforms product feeds into high-performance ad creative. It enables ecommerce brands to create dynamic, enriched catalog ads with features like real-time social proof, countdown clocks, inventory countdowns, and AI-generated content. The platform includes tools for catalog creative, product-level video, generative catalogs using AI, SKU optimization, and feed management. Customers see an average ~20% lift in catalog ad performance. Marpipe is used by brands like Ridge, Simple Modern, and Drool to improve CTR and ROAS.
Key Benefits
- Enriches catalog ads with dynamic fields like social proof and countdown timers
- Turns product feeds into high-performing ad creative
- Automatically optimizes SKU performance
- Integrates AI for generative content