Backtrack
Capture and automate event meeting notes directly to your CRM
Target Audience
- Trade show exhibitors
- Sales teams
- Event marketing professionals
Hashtags
Overview
Backtrack uses AI to automatically capture trade show and meeting details you'd normally forget. It records conversations, scans business cards, and sends organized notes to your CRM with one tap. Saves hours by eliminating manual data entry while ensuring no deal-critical information gets lost.
Key Features
Audio Capture
Automatically records booth conversations for later review
AI Notes
Generates summaries and transcriptions from recordings
Card Scanning
Extracts contact info from business cards via photo
CRM Automation
One-tap export of contact details to CRM systems
Lead Tracking
Organizes leads across multiple events over time
Use Cases
Capture booth conversations automatically
Transcribe important meeting details
Scan business cards with AI processing
Track leads across multiple events
Reduce post-event data entry work
Pros & Cons
Pros
- Prevents loss of critical deal information
- Saves hours on manual CRM data entry
- Works retrospectively after conversations
- Centralizes lead tracking across events
Cons
- Basic plan only retains recordings for 30 days
Pricing Plans
Basic
Features
- Unlimited recording storage
- 30-day access to past recordings
- Unlimited AI card scans
- CRM integration
Pro
Features
- Unlimited recording storage
- Unlimited historical access
- Unlimited AI card scans
- CRM integration
Custom
Features
- All Pro features
- Team access permissions
- Single Sign-On (SSO)
Pricing may have changed
For the most up-to-date pricing information, please visit the official website.
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