Direqt
Engage website visitors with AI-powered conversations trained on your content
Target Audience
- Online Publishers
- Media Companies
- Content Marketing Teams
- Digital Newsrooms
Hashtags
Overview
Direqt helps publishers create custom AI chatbots that chat with readers using their own content. The tool trains on your articles and brand voice, then embeds directly on your site to boost engagement and revenue. Used by major publishers, it turns passive readers into active participants through personalized conversations.
Key Features
Content-Based Training
Chatbot learns from your entire publication archive via RSS feed
Brand Personality
Customize chatbot tone to match your publication's voice
Revenue Integration
Serve ads and drive subscriptions through chat conversations
Site Embedding
Add chatbot anywhere on your website with simple integration
Data Ownership
Retain full control over content and user interactions
Use Cases
Chat about article topics with readers
Drive paid subscriptions via chat
Serve contextual ads in conversations
Answer reader questions using past content
Increase repeat visits through engagement
Pros & Cons
Pros
- Proven 67% longer user sessions in case studies
- Direct monetization through in-chat ads
- Full content/brand control for publishers
- No coding required for implementation
Cons
- Specifically designed for publishers - less suitable for other industries
- Custom pricing may limit smaller publishers
Frequently Asked Questions
How does Direqt train its chatbots?
Chatbots are trained exclusively on your content via RSS feed uploads, learning from your publication archive.
Can we control the chatbot's personality?
Yes, you can refine the chatbot's tone and responses to match your brand voice through the platform.
Who owns the chat data?
Publishers retain full ownership of both content and conversation data according to case studies.
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