Surface is a lead operations center for B2B marketing teams. It combines AI and human workflows to capture, qualify, route, recover, and nurture leads. The platform helps marketers drive 30% more demos within two weeks by automating lead management processes. Key features include multi-step form funnels that capture 50% more emails, AI-based spam filtering and lead scoring, plain-English routing rules that match leads to the right sales rep's calendar instantly, and automated follow-up via email and iMessage for no-shows. Surface integrates with CRM and MAP platforms like Salesforce and HubSpot, and is built with enterprise-grade privacy, compliance (GDPR, CCPA, SOC 2 Type II), and full audit trails.
Key Benefits
- 30% increase in demos booked
- 50% more emails captured
- 80% reduction in ops work
- Time-to-value under 2 weeks