B2Metric IQ Analytics

B2Metric IQ Analytics is an AI/ML-powered customer journey analytics platform that unifies customer data from multiple channels to deliver real-time insights and predictive analytics. It helps businesses move from chaos to conversion by revealing what users think at each step of their journey, predicting future actions like churn, and enabling hyper-personalized multi-channel campaigns. The platform includes a customer data platform (CDP) with no-code AutoML, churn prediction, customer lifetime value (CLV) analysis, and features such as funnel analysis, retention tracking, audience segmentation, and campaign orchestration. Designed for enterprises, it eliminates data fragmentation and manual processes, empowering teams to make data-driven decisions without data science expertise.

Key Benefits

• Real-time customer journey analytics across multiple channels
• AI/ML-powered predictive insights, churn prediction, and CLV analysis
• No-code AutoML for custom model building and segmentation
• Unified platform consolidating data from diverse sources