Impel AI

Impel AI is an enterprise-grade automotive AI operating system designed to transform retail operations across the entire customer lifecycle. It unifies sales, service, marketing, and merchandising with AI-powered automation, enabling dealerships, dealer groups, OEMs, and agencies to boost efficiency, conversion, and customer loyalty.

Key Features

• Sales AI: Converts leads faster with automated engagement and appointment booking.
• Chat AI: Provides 24/7 conversational AI to replicate top-performing sales representatives.
• Service AI: Optimizes fixed operations, increases service bay traffic, and improves retention.
• Marketing AI: Powers intelligent, data-driven marketing campaigns across channels.
• Merchandising AI: Enhances vehicle detail pages with dynamic, high-conversion content.

Who It’s For

Automotive dealers, enterprise dealer groups, OEMs, marketing agencies, and specialty vehicle retailers.

Integrations

Pre-built integrations with major DMS and automotive platforms, including CDK Global, Cox Automotive, DealerSocket, Reynolds & Reynolds, Xtime, Tekion, VinSolutions, Dealer Inspire, vAuto, and more.

Security & Scale

Fully compliant with SOC 2 Type II, GDPR, TCPA, and CCPA. Serves over 8,000 clients across 51 countries, influencing more than $11.4 billion in sales and service revenue.

Key Benefits

• End-to-end AI coverage across sales, service, marketing, and merchandising
• Pre-built integrations with major automotive systems
• Enterprise-grade security and global compliance standards
• Proven scale with over 8,000 clients and $11.4B in influenced revenue