Kite

Kite is a screen recorder and video editor for macOS that helps users create polished product demos, tutorials, and marketing videos. It combines screen recording with features like auto zoom and 3D animations, animated text, AI voiceovers, and a music library. Users can record their Mac or iPhone screen, then edit, combine clips, and apply effects such as cursor styling, blur, callouts, and 3D device mockups. The app includes templates and a brand kit for consistent styling. Kite offers a free plan with watermarked exports and paid plans that remove watermarks and provide additional AI voiceover characters and team collaboration features. It is designed for creating videos that resemble Apple-style commercials.

Key Features

• Screen Recording: Record your Mac or iPhone screen.
• Auto Zoom & 3D Animations: Automatically zoom and add 3D animations to recordings.
• Animated Text: Add and animate text in videos.
• AI Voiceovers & Music: Generate natural-sounding narration with AI voices and access a music library.
• 3D Mockups: Display recordings on 3D device mockups (phones, laptops, etc.).
• Cursor Styling: Customize cursor appearance and movement smoothing.
• Blur & Callouts: Blur sensitive information and add annotation callouts.
• Templates: Start with professionally designed templates.
• Brand Kit: Save colors, fonts, and logos for consistent branding.
• Combine & Edit Clips: Capture, split, trim, and combine multiple recordings.
• AI Demo Video Agent: Transform rough screen recordings into polished product videos (early access).

Who It’s For

Kite is aimed at individuals and teams creating product demos, tutorials, sales demos, social media videos, ads, changelogs, and landing page videos. It is used by companies like HackerRank, Lovable, Fondo, Julius, Productable, and Pylon.