Loti

Loti addresses the growing challenge of protecting public figures in the age of AI and viral content. The tool combats unauthorized use of personal likeness by continuously scanning social platforms, websites, and video sharing services. Using advanced detection algorithms, it identifies both genuine content violations and AI-generated deepfakes. For legitimate licensed content, Loti ensures compliance with contract terms like geographic restrictions and usage windows. The system automatically initiates takedowns for unauthorized material, achieving removal in 95% of cases within 17 hours. While particularly valuable for celebrities and executives facing impersonation risks, Loti also helps content owners monetize their IP by tracking unauthorized distribution. The platform requires clients to provide biometric data and content samples for maximum protection effectiveness. Its main limitation is being geared toward high-profile users rather than general consumers.