Luma

Luma is a creative intelligence platform that provides AI agents capable of generating, transforming, and coordinating media across image, video, audio, and text. It streamlines the creative workflow from concept to final delivery, enabling users to produce professional content with speed and quality.

Key Features

• Multimodal Generation: Create and edit across text, image, video, and audio within a unified environment.
• Unified Understanding and Generation (UNI-1): A model that combines comprehension and generation for more coherent media output.
• Advanced Video Models (Ray3 and Ray3.14): Ray3 is the first reasoning video model and world’s first HDR model, designed for storytelling. Ray3.14 delivers fast, coherent motion, ultra-realistic details, and logical event sequences at 1080p with lower cost and higher speed.
• Creative Agents: Intelligent agents that assist in tasks like making travel montages, cinematic style applications, pitch decks, and product hero shots.

Use Cases

• Marketing and advertising teams use Luma to generate brand content, promotional videos, and product showcases.
• Filmmakers and content creators leverage the reasoning and HDR capabilities for high-quality storytelling.
• Creative agencies employ Luma to accelerate concept prototyping and client presentations.

Who It's For

Luma is built for creative professionals, marketing teams, enterprises, and content creators who need to produce high-quality media efficiently. The platform is designed for those who want to augment their creative processes with AI while maintaining control and artistic direction.

Key Benefits

• Multimodal generation across image, video, audio, and text
• Unified understanding and generation model (UNI-1) for coherent output
• Advanced video models with reasoning, HDR, and fast realistic motion
• Enterprise adoption by major brands and agencies